An Approach to the Measurement, Analysis, and Prediction of Brand Equity and Its Sources
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V. Srinivasan | Chan Su Park | Dae Ryun Chang | Allan D. Shocker | V. Srinivasan | John H. Roberts | D. Chang | C. S. Park | Park | Chang | Changkae Su | Park Dae | Ryun Chang | Su Chan | R. Dae
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