Recommending Ideal Holiday at National Level

The paper underlines the importance of meeting and fulfilling travelers’ and tourists’ preferences by introducing personalized recommendation system. The proposed web-based software model employs the process of collaborative filtering in order to assist tourists in identification of their ideal holiday. The research outcome is creation of generated personalized list of favorable and tailor-made potential items for all visitors of designed tourism portal. The accuracy testing performed highly satisfactory results thus reporting on positive practical experience at national level.

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