Distribution and Marketing in Contemporary Hollywood

The Contemporary Hollywood Film Industry is a collection of essays by leading scholars that examines the state of the U.S. film industry, from the l980s to present day. - Includes important discussions of the industry’s labour and star systems, as well as intellectual property and state relations - Considers the role of independent producers, the global marketplace for Hollywood product, corporate changes, and various new media windows, including video, DVD to cable, satellite, and online channels of delivery - Brings together an international team of leading film scholars - Offers a balanced and fresh approach to this important contemporary period in Hollywood