Knowledge Management Frontier in the Global Food System: Network Embeddedness and Social Capital

though these events are disparate and independent in character, they all have a similar result of shifting the demand for vertical information flow in the global food supply chain. Agricultural biotechnology has raised issues in commodity marketing subsectors relative to identity preservation and trace-back as well as labeling. The need for enhanced information on numerous aspects of the production protocol, such as geographic origin or seed variety, at downstream portions of the supply chain is common (Sporleder and Goldsmith, 2001; Caswell; Hobbs and Young; Hobbs, Kerr, and Phillips). The application of the technology to crop and livestock production has contributed to the need for enhanced vertical information.

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