Fundamentals of Data Mining and Data Warehousing

It is generally observed throughout the world that in the last two decades, while the average speed of computers has almost doubled in a span of around eighteen months, the average speed of the network has doubled merely in a span of just eight months! In order to improve the performance, more and more researchers are focusing their research in the field of computers and its related technologies. Data mining is one such area that extracts useful information from the huge amount of data present in the dataset. The discovered knowledge can be applied in various application areas such as marketing, fraud detection and customer retention in product based companies and so on. It discovers implicit, previously unknown and potentially useful information out of dataset. Recent trends in data mining include web mining where it discovers knowledge from web based information to improve the page layout, structure and its contents.

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