A product family comprises some products similar in function, structure or technology. Generic bills of materials(GBOM) describes the composing of the configurable and modularized product family including all standard parts and components. GBOM was used and extended as a unified framework for qualitatively representing the structure of its supply chain. Based on this qualitative model, by setting the different weights on the cost and time for simulating the actual production policy, and defining the total costs and Lead Time of the supply chain as optimization target, the mathematical model was built to optimize the supply chain. Further, the optimization model was denoted by the directed weighted graph. Then, the method of dynamical planning was used to obtain the supply chain optimal solution. In the end, an instance was provided for illustrating the model's feasibility and validity.
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