A Model Of The Internet Information Seeking Behaviour Of Older New Zealanders

This research set out to investigate the internet information seeking behavior of older users in New Zealand. The findings show that older internet users are diverse group with a wide range of skills and attitudes but that they do exhibit specific internet behaviors based on their information seeking behavior. A classification of how older New Zealanders use the Internet is presented based on a quantitative survey. A classification of types of internet behaviour of older users is presented based on an analysis of open-end survey questions and face to face interviews. The results extent what is known about this important group, confirms some earlier work in this area and refutes others.

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