论文信息 - Success factors in product innovation - 字舞流文

Success factors in product innovation

R. Cooper | E. Kleinschmidt

[1] B. Zirger,et al. The new product learning cycle , 1985 .

[2] B. Zirger,et al. A study of success and failure in product innovation: The case of the U.S. electronics industry , 1984, IEEE Transactions on Engineering Management.

[3] Robert G. Cooper,et al. The Performance Impact of Product Innovation Strategies , 1984 .

[4] C. Merle Crawford,et al. Protocol: New tool for product innovation , 1984 .

[5] Robert G. Cooper,et al. Project NewProd: Factors in New Product Success , 1980 .

[6] C. Merle Crawford,et al. New Product Failure Rates — Facts and Fallacies , 1979 .

[7] Robert G. Cooper,et al. The Dimensions of Industrial New Product Success and Failure , 1979 .

[8] A. Rubenstein,et al. Factors Influencing Innovation Success at the Project Level , 1976 .