VISOR: A Unified Framework for Business Modeling in the Evolving Digital Space
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The scientific objectives of this project are to advance our theoretical understanding of the structure of business models for digital platforms by devising a unified framework that brings together multiple elements and underlying drivers. This will allow us to better understand current and future business models, and to help the creation and categorization of a business model repository that researchers can continuously contribute to over time. This will also facilitate analyzing, from a more theoretical approach, the effects of disruptions and game changers. Understanding the theoretical structure of digital business models will also enable us to map the likely evolution of business models for the future.