论文信息 - CULTURALLY COMMERCIAL: A CULTURAL E-COMMERCE FRAMEWORK

CULTURALLY COMMERCIAL: A CULTURAL E-COMMERCE FRAMEWORK

A problem with most global e-business models is a flattening of cultural diversity, with little regard to local identity. This paper presents a culturally specific framework for e-Business with an example of its application. The example illustrates online shopping in a 3D distributed environment which is sensitive to specific cultures.

Fay Sudweeks | Simeon J. Simoff | F. Sudweeks | S. Simoff

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