Theoretical Research on Packaging Design of Cultural and Creative Products

In today's society, with the development of political pluralism and economic globalization, many emerging cultural products are enriching and developing China's cultural market. In this case, the cultural and creative products came into being, and the packaging and design of cultural and creative products have become a research direction of modern society. Cultural and creative products have always been committed to the prosperity and development of China's cultural industry, bringing some different cultural vision to people's production and life. It can arouse people's resonance to gather some kind of thoughts and feelings in a creative product, so the packaging design and theoretical research of this product have witnessed a deeper exploration.