The Navy Personal Response Program: Review, Evaluation, and Recommendations

Abstract : Personal Response is a cross-cultural training program aimed at developing the skills necesssary for effective communication with our foreign hosts. Certain ill-founded attitudes about the host nationals, which are stumbling blocks in cross-cultural interaction, are evaluated and modified. Personal Response program is seen to be an ideological warfare program (using human relations as a method of training), whereby an understanding of the foreign culture should result in behavior conducive to winning the local people over to our side. This is the major goal of the program.

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