Market Exchange, Social Structures and Time

Two important, although neglected, dimensions of market exchange are the temporal and the social. Exchanges, particularly those between organizations, may be thought of as embedded in a social framework which rewards continuity. Similarly exchanges between the same entities which recur over time take on a different character from those which are instantaneous and atomistic. Such patterns of exchange create a framework, of among other things, expectations, trust, adaptations and investments which can be said to comprise the elements of a relationship. Addresses the many reasons why individuals, but especially organizations, choose to give up freedom of choice and the open market for the confines of a stable and long‐term relationship. Where such relationships exist they provide a measure of continuity in the workings of markets. This, in turn, gives rise to enduring structures which have been labelled industrial networks. Such structures provide an important framework for exchanges within a market since th...

[1]  Lars-Gunnar Mattsson,et al.  Marketing Investments and Market Investments in Industrial Networks , 1985 .

[2]  P. Naert,et al.  Research in marketing in Europe: Some reflections on its setting, accomplishments and challenges , 1985 .

[3]  Robert E. Spekman.  International marketing and purchasing of industrial goods: IMP Group, ed. Håkon Håkansson Wiley, Chichester (England), 1982 , 1984 .

[4]  Bart Nooteboom,et al.  Research Note: An Analysis of Specificity in Transaction Cost Economics , 1993 .

[5]  Håkan Håkansson,et al.  Industrial technological development : a network approach , 1987 .

[6]  Dennis E. Garrett,et al.  Marketing Theory: Evolution and Evaluation , 1986 .

[7]  Gerald R. Salancik,et al.  Errata: Stability in Interorganizational Exchanges: Rulemaking Processes of the Chicago Board of Trade , 1982 .

[8]  Geoff Easton,et al.  Industrial Networks: A New View of Reality , 1992 .

[9]  Håkan Håkansson,et al.  Corporate Technological Behaviour: Co-Operation and Networks , 1989 .

[10]  Daniel A. Levinthal,et al.  Role of Individual Attachments in the Dissolution of Interorganizational Relationships , 1992 .

[11]  Mark S. Granovetter.  The Strength of Weak Ties , 1973, American Journal of Sociology.

[12]  P. Kotler.  Marketing Management: Analysis, Planning, Implementation and Control , 1972 .

[13]  G. Day,et al.  Marketing Theory with a Strategic Orientation , 1983 .

[14]  O. Williamson.  / STRATEGIZING, ECONOMIZING, AND ECONOMIC ORGANIZATION , 1991 .

[15]  Wayne E. Baker,et al.  The Social Structure of a National Securities Market , 1984, American Journal of Sociology.

[16]  Paul Israel,et al.  The Sources of Innovation , 1990 .

[17]  Banri Asanuma.  Manufacturer-supplier relationships in Japan and the concept of relation-specific skill , 1989 .

[18]  Ian R. Macneil.  Exchange Revisited: Individual Utility and Social Solidarity , 1986, Ethics.

[19]  Ronald Savitt.  Pre-aldersonian antecedents to macromarketing: Insights from the textual literature , 1990 .

[20]  Daniel A. Levinthal,et al.  Duynamics of Interorganizational Attachments: Auditor-Client Relationships , 1988 .

[21]  Gernot Grabher.  The embedded firm : on the socioeconomics of industrial networks , 1995 .

[22]  Geoff Easton,et al.  Managers and Competition , 1993 .

[23]  H. Håkansson,et al.  A Model of Industrial Networks , 1992 .

[24]  Richard P. Bagozzi,et al.  Marketing as Exchange: A Theory of Transactions in the Marketplace , 1978 .

[25]  F. Dwyer,et al.  Developing Buyer-Seller Relationships: , 1987 .

[26]  F. Webster.  The Changing Role of Marketing in the Corporation , 1992 .

[27]  P. F. Anderson.  Marketing, Strategic Planning and the Theory of the Firm , 1982 .

[28]  Jule B. Gassenheimer,et al.  Marketing and Exchange , 1987 .

[29]  P. Kotler,et al.  Marketing management : analysis, planning, and control , 1973 .

[30]  Y. Ben-Porath,et al.  The F-connection: families friends and firms and the organization of exchange , 1980 .