Assessment of proposed business plans of on-trip and pre-trip information in the LRT system (public urban transit)of the city of Zagreb

The quality of public urban transit organization depends to a great extent also on the organization and the quality of on-trip and pre-trip information services. The aim of this service is to provide relevant, accurate and usable traffic and transport information to current users of the public urban transit, as well as to attract new users, alleviating the burden on the roads and insuring high-quality transport service to motorists who at least on one section of their trip use public transport means. Apart from classical information forms this system greatly relies also on new telecommunication technologies including the third generation of mobile networks and mobile Internet. Apart from the wide range of methods of collecting information, their processing and dissemination, the entire problems of introducing the mentioned services into the newly organized system such as LRT needs to be systemically analyzed. It is especially important to analyze in advance and to define the relations between the private and public sector in the described process. The corporate plans of organizing the system of on-trip and pre-trip information in the LRT system applicable in the City of Zagrebare considered. Their implementability has been evaluated by a professional team defining the relevant factors in the selection of the corporate plan.