The Influence of the Entrepreneur's Open Innovation Strategy on Firm Performance: Empirical Evidence From SMEs in Kenya

This article helps identify the main factors influencing the performance of small and medium agribusinessenterprisesinKenya.Thestudyproposesfiveresearchhypotheses,eachtestedona sampleof150agribusinessenterprisesusingmultiple regressionanalysis.The results show that theuseofexternalpartners,suchasscientificresearchestablishmentsandcommercialconsultants, influencesthefirm’sperformance.Thisinfluenceismoderatedbyfactorslikeinternalcapabilities andthefirm’sdegreeofopennesstoinnovation. KEywORdS Entrepreneurship, Firm Performance, Internal Capabilities, Open Innovation, SMEs, Sources of Knowledge

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