34.5L: Late-News Paper: High Transmittance Pixel Design of In-Plane Switching TFT-LCDs for TVs

Design architecture of realizing high performance IPS-LCDs with a 30% improved transmittance, less color shifting, and faster response time of less than ms 16 in the grayscales was represented. The newly developed pixel structure, consisting of transparent electrodes arranged on organic insulator, improved the transmittance and shielding effect for a data line. Finally, we have developed a 20-inch diagonal wide-XGA LCD to confirm the performance available to flat-panel TVs.