Exploring Business-to-Business Marketsites
暂无分享,去创建一个
Abstract Business-to-business (B2B) marketsites are quickly becoming one of the major issues for companies in their search for opportunities to improve visibility of their trading activities and sources of further cost reduction. The paper begins with a synthesis of potential benefits resulting from participation in marketsites and then provides a number of initial classifications of marketsites. The paper then introduces some of the major inhibitors and enablers of marketsites and views these from a number of perspectives such as the structure of marketsites, the degree of centricity and the types of products purchased through such marketsites. Finally, some recommendations for further research are made.
[1] M. Sawhney,et al. E-hubs: the new B2B (business-to-business) marketplaces. , 2000, Harvard business review.
[2] C. Prestowitz. Trading places : how America is surrendering its future to Japan and how to win it back , 1988 .