IMPLEMENTATION OF HALAL FOOD POLICY IN PADANG CITY AND SOUTHEAST ASIA

Discussions about halal-certified food are on the rise and are becoming a trend in the cities of Padang, Indonesia, and Southeast Asia. As the country with the largest Muslim population has long established a policy of halal products under the auspices of the Indonesian Ulema Council and the Ministry of Health. For this it is necessary. This article aims to identify the potential and problems of halal food policy in Padang City and ASEAN and determine the policy priorities for handling halal food in Indonesia. It is hoped that the results of this study can be used as information and input for stakeholders in formulating food policies in the face of MEA competition. The research method used is the descriptive qualitative method by studying the literature. The results of the study indicate that several countries in ASEAN together with the Muslim community also developed policies on the same thing. This encourages competition among ASEAN countries to develop and promote halal products. In the city of Padang itself, many companies have received halal certificates. This has become an obligation for the city of Padang, which is a city with a majority Muslim population. The implementation of halal food still faces several obstacles and challenges going forward, especially with the increasingly halal tourism trend in the Southeast Asian region.