Segmenting consumers based on the benefits and risks of Internet shopping
暂无分享,去创建一个
[1] Donald F. Cox,et al. Perceived Risk and Consumer Decision-Making—The Case of Telephone Shopping , 1964 .
[2] D. F. Blankertz,et al. Risk taking and information handling in consumer behavior , 1969 .
[3] J. F. Engel,et al. Perceived Risk in Mail-Order and Retail Store Buying , 1970 .
[4] P. Nelson. Information and Consumer Behavior , 1970, Journal of Political Economy.
[5] F. Reynolds. An Analysis of Catalog Buying Behavior , 1974 .
[6] J. W. Taylor. The role of risk in consumer behavior. , 1974 .
[7] Ivan Ross. Perceived Risk and Consumer Behavior: a Critical Review , 1975 .
[8] J. Bettman,et al. Effects of Prior Knowledge and Experience and Phase of the Choice Process on Consumer Decision Processes: A Protocol Analysis , 1980 .
[9] Michelene T. H. Chi,et al. Expertise in Problem Solving. , 1981 .
[10] Lawrence A. Crosby,et al. Effects of Consumer Information and Education on Cognition and Choice , 1981 .
[11] H. Assael. Consumer behavior and marketing action , 1981 .
[12] E. Rosch,et al. Categorization of Natural Objects , 1981 .
[13] William R. Darden,et al. Patronage behavior and retail management , 1983 .
[14] Imran S. Currim,et al. A Comparative Evaluation of Multiattribute Consumer Preference Models , 1984 .
[15] Hans Georg Gemünden,et al. Perceived risk and information search. A systematic meta-analysis of the empirical evidence , 1985 .
[16] Jean C. Darian. In-home shopping: Are there consumer segments? , 1987 .
[17] G. Urban,et al. You have printed the following article : Modeling Multiattribute Utility , Risk , and Belief Dynamics for New Consumer Durable Brand Choice , 2007 .
[18] D. Horsky,et al. New Brand Positioning and Pricing in an Oligopolistic Market , 1992 .
[19] Peter R. Dickson,et al. Buyer Uncertainty and Information Search , 1989 .
[20] Pradeep K. Chintagunta,et al. On Using Demographic Variables to Determine Segment Membership in Logit Mixture Models , 1994 .
[21] R. Staelin,et al. A Model of Perceived Risk and Intended Risk-handling Activity , 1994 .
[22] Patrali Chatterjee,et al. Commercial Scenarios for the Web: Opportunities and Challenges , 1997, J. Comput. Mediat. Commun..
[23] Anish Bhimani,et al. Securing the commercial Internet , 1996, CACM.
[24] A. A. Mitchell,et al. The Assessment of Alternative Measures of Consumer Expertise , 1996 .
[25] Ben Adida. Weaving the Web: Securing the Web , 1997, IEEE Internet Comput..
[26] Jacob Slonim,et al. Globalizing business, education, culture through the Internet , 1997, CACM.
[27] John G. Lynch,et al. Interactive Home Shopping: Consumer, Retailer, and Manufacturer Incentives to Participate in Electronic Marketplaces , 1997 .
[28] Bart J. Bronnenberg,et al. Exploring the implications of the internet for consumer marketing , 1997 .
[29] H. Raghav Rao,et al. On risk, convenience, and Internet shopping behavior , 2000, CACM.