“Just in Time Knowledge” — Product Models for Strategic Product Planning

This paper identifies needs and suggest means for computational support of product platform management. The approach is to create models of the product platform and the underlying product rationale. Related to these models are key concepts that describe the market needs and the resources needed to realize the platform. Together, these models constitute an “Information Platform”. The Information Platform should support the different company disciplines by clarifying the platform concepts and answering questions concerning the potential of the platform and the effects of a change. Relevant information needs and modeling principles are identified based on methods for platform development and an industrial case.

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