Opportunities of Photorealistic Visualizations for the Product Process of a Car

Photorealistic visualizations are an inherent part of the work and design processes both in the film and advertising industry and in automotive development. Besides conventionally filmed real world sequences, also completely virtual scenes and worlds are created. At Volkswagen, the future belongs to the cooperation of the disciplines photo graphy and computer graphics, to rate quickly new stylings and car models. It is shown with the examples of Scirocco, Tiguan and Passat CC, how therefore the chances are, to use both technologies optimally in a combined form.