The article analyzes the transformations that affected the archival sphere in the conditions of formation and development of a digital society. Archives are those institutions of social memory that not only preserve various sources on the history of countries, nations, communities, but also pass from generation to generation the information treasure, which is knowledge, evidence, and proof. In the conditions of the digital leap, storage formats, material carriers and, accordingly, information transmission channels are being improved. However, the functions of archival institutions remain unchanged, one of which is to be a reliable source of information, which is especially relevant for an open society, where different approaches and points of view on certain events, facts, and phenomena reign. Therefore, it is the digital communications of archival institutions that are of particular importance given the possibility of rapid dissemination of relevant information and exchange of views. Digital technologies primarily include a diversified network of channels and methods of data transmission, which are part of the tools. The publication examines precisely those digital communication tools that correspond to the field of activity, resource base and mission of archival institutions. It has been established that digital communication is quite actively being introduced by archival institutions of Ukraine to exchange information on the Internet, attract the public to information products and provide related services. In particular, the article analyzes the use by archival institutions of such tools as blogs, social networks, search engines, websites, tags, which are aimed at the development of customeroriented and image technologies. Particular attention is paid to the organization of full-text online access to documentary information, project activities and partnerships, which are an important tool for implementing a digitization policy to realize a digital communications strategy.
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