Real-time traffic data collecting and analyzing system based on Bluetooth technology

The invention provides a real-time traffic data collecting and analyzing system based on Bluetooth technology. The system includes Bluetooth traffic data collectors and a cloud service platform. The Bluetooth traffic data collectors are used for acquiring Bluetooth MAC addresses of Bluetooth devices and transmitting the Bluetooth MAC addresses to the cloud service platform. According to the invention, based on detectable Bluetooth devices carried by vehicles or pedestrian on a road, dynamic travel time, average speed and area dynamic OD distribution information can be acquired in real time by using a MAC address capturing and matching technology and through the cloud computing and service platform.