Managing Churn to Maximize Profits
暂无分享,去创建一个
[1] C. Bhattacharya. When customers are members: Customer retention in paid membership contexts , 1998 .
[2] Dirk Van den Poel,et al. Predicting customer retention and profitability by using random forests and regression forests techniques , 2005, Expert Syst. Appl..
[3] Ruth N. Bolton,et al. A Dynamic Model of the Duration of the Customer's Relationship with a Continuous Service Provider: The Role of Satisfaction , 1994 .
[4] Katherine N. Lemon,et al. Dynamic Customer Relationship Management: Incorporating Future Considerations into the Service Retention Decision , 2002 .
[5] Pedro Ferreira,et al. The Effect of Subscription Video-on-Demand on Piracy: Evidence from a Household-Level Randomized Experiment , 2017, Manag. Sci..
[6] Edward I. George,et al. Estimation under Profit-Driven Loss Functions , 1992 .
[7] Peter S. Fader,et al. Understanding Service Retention within and across Cohorts using Limited Information , 2008 .
[8] Roger J. Calantone,et al. Artificial Neural Network Decision Support Systems for New Product Development Project Selection , 2000 .
[9] Clive W. J. Granger. Prediction with a generalized cost of error function , 2001 .
[10] Siddharth S. Singh,et al. A Generalized Framework for Estimating Customer Lifetime Value When Customer Lifetimes are Not Observed , 2007 .
[11] Steven R. Lerman,et al. The Estimation of Choice Probabilities from Choice Based Samples , 1977 .
[12] Bruce G. S. Hardie,et al. A Joint Model of Usage and Churn in Contractual Settings , 2013, Mark. Sci..
[13] Xin Yan,et al. Facilitating score and causal inference trees for large observational studies , 2012, J. Mach. Learn. Res..
[14] Gary King,et al. Logistic Regression in Rare Events Data , 2001, Political Analysis.
[15] Greg M. Allenby,et al. Modeling Interdependent Consumer Preferences , 2003 .
[16] Eva Ascarza. Retention Futility: Targeting High-Risk Customers Might be Ineffective , 2018 .
[17] Florian von Wangenheim,et al. Instant Customer Base Analysis: Managerial Heuristics Often “Get it Right”: , 2008 .
[18] Roland T. Rust,et al. Will the frog change into a prince? Predicting future customer profitability , 2011 .
[19] Gary King,et al. Explaining Rare Events in International Relations , 2001, International Organization.
[20] Bart Baesens,et al. Modeling churn using customer lifetime value , 2009, Eur. J. Oper. Res..
[21] Michael Braun,et al. Modeling Customer Lifetimes with Multiple Causes of Churn , 2011, Mark. Sci..
[22] D. Rubin,et al. Reducing Bias in Observational Studies Using Subclassification on the Propensity Score , 1984 .
[23] Patrick L. Brockett,et al. A Comparative Analysis of Neural Networks and Statistical Methods for Predicting Consumer Choice , 1997 .
[24] Hannes Datta,et al. The Challenge of Retaining Customers Acquired with Free Trials , 2014 .
[25] B. Minasny. The Elements of Statistical Learning, Second Edition, Trevor Hastie, Robert Tishirani, Jerome Friedman. (2009), Springer Series in Statistics, ISBN 0172-7397, 745 pp , 2009 .
[26] Michael Lewis,et al. Research Note: A Dynamic Programming Approach to Customer Relationship Pricing , 2005, Manag. Sci..
[27] Christophe Croux,et al. Bagging and Boosting Classification Trees to Predict Churn , 2006 .
[28] Weighting and calibration in sample survey estimation , 1997 .
[29] J. Friedman. Special Invited Paper-Additive logistic regression: A statistical view of boosting , 2000 .
[30] Mélanie Frappier,et al. The Book of Why: The New Science of Cause and Effect , 2018, Science.
[31] Wei-Yin Loh,et al. Classification and regression trees , 2011, WIREs Data Mining Knowl. Discov..
[32] Z. John Zhang,et al. Competitive One-to-One Promotions , 2002, Manag. Sci..
[33] Chris Tofallis,et al. A better measure of relative prediction accuracy for model selection and model estimation , 2014, J. Oper. Res. Soc..
[34] Farrokh Alemi,et al. Improved Statistical Methods are Needed to Advance Personalized Medicine. , 2009, The open translational medicine journal.
[35] Tom Fawcett,et al. Data science for business , 2013 .
[36] Klaus Nordhausen,et al. The Elements of Statistical Learning: Data Mining, Inference, and Prediction, Second Edition by Trevor Hastie, Robert Tibshirani, Jerome Friedman , 2009 .
[37] Peter S. Fader,et al. A Bivariate Timing Model of Customer Acquisition and Retention , 2008, Mark. Sci..
[38] George Knox,et al. Customer Complaints and Recovery Effectiveness: A Customer Base Approach , 2014 .
[39] Rajkumar Venkatesan,et al. Optimal Customer Relationship Management Using Bayesian Decision Theory: An Application for Customer Selection , 2007 .
[40] Tammo H. A. Bijmolt,et al. Staying Power of Churn Prediction Models , 2010 .
[41] Kenneth R. Baker,et al. An Optimal Contact Model for Maximizing Online Panel Response Rates , 2009, Manag. Sci..
[42] John R. Hauser,et al. Research Note---On Managerially Efficient Experimental Designs , 2007 .
[43] Peter E. Rossi,et al. Bayesian Statistics and Marketing , 2005 .
[44] J. Friedman. Greedy function approximation: A gradient boosting machine. , 2001 .
[45] J. Friedman. Stochastic gradient boosting , 2002 .
[46] Peter S. Fader,et al. Customer-Base Analysis in a Discrete-Time Noncontractual Setting , 2009, Mark. Sci..
[47] Jaishankar Ganesh,et al. Understanding the Customer Base of Service Providers: An Examination of the Differences between Switchers and Stayers , 2000, Journal of Marketing.
[48] Jeffrey M. Wooldridge,et al. What Are We Weighting For? , 2013, The Journal of Human Resources.
[49] Wagner A. Kamakura,et al. Defection Detection: Measuring and Understanding the Predictive Accuracy of Customer Churn Models , 2006 .
[50] Peter E. Rossi,et al. Estimating Price Elasticities with Theory-Based Priors , 1999 .
[51] Eric R. Ziegel,et al. The Elements of Statistical Learning , 2003, Technometrics.
[52] Jan Roelf Bult,et al. Semiparametric versus Parametric Classification Models: An Application to Direct Marketing , 1993 .
[53] Peter S. Fader,et al. Model Selection Using Database Characteristics: Developing a Classification Tree for Longitudinal Incidence Data , 2013, Mark. Sci..
[54] Peter S. Fader,et al. Portfolio Dynamics for Customers of a Multiservice Provider , 2011, Manag. Sci..
[55] D. Ruppert. The Elements of Statistical Learning: Data Mining, Inference, and Prediction , 2004 .
[56] Peter J. Lenk,et al. Market Share Constraints and the Loss Function in Choice-Based Conjoint Analysis , 2008, Mark. Sci..
[57] Michael Lewis. Incorporating Strategic Consumer Behavior into Customer Valuation , 2005 .
[58] Philip Hans Franses,et al. Selective Sampling for Binary Choice Models , 2003 .
[59] Robert C. Blattberg,et al. Database Marketing: Analyzing and Managing Customers , 2008 .
[60] Van den PoelDirk,et al. Predicting customer retention and profitability by using random forests and regression forests techniques , 2005 .
[61] Wei Chu,et al. An unbiased offline evaluation of contextual bandit algorithms with generalized linear models , 2011 .
[62] Eva Ascarza,et al. The Perils of Proactive Churn Prevention Using Plan Recommendations: Evidence from a Field Experiment , 2015 .
[63] Peter C. Verhoef,et al. Modeling CLV: A test of competing models in the insurance industry , 2007 .
[64] P. Verhoef. Understanding the Effect of Customer Relationship Management Efforts on Customer Retention and Customer Share Development , 2003 .
[65] Yuri Shvarev. Observation and Experiment , 2018, Anesthesia & Analgesia.
[66] M. Tahar Kechadi,et al. Customer churn prediction in telecommunications , 2012, Expert Syst. Appl..
[67] Clive W. J. Granger,et al. On the limitations of comparing mean square forecast errors: Comment , 1993 .
[68] P. K. Kannan,et al. Implications of loyalty program membership and service experiences for customer retention and value , 2000 .
[69] Rajkumar Venkatesan,et al. A Customer Lifetime Value Framework for Customer Selection and Resource Allocation Strategy , 2004 .
[70] Romana Khan,et al. Dynamic Customer Management and the Value of One-to-One Marketing , 2009, Mark. Sci..
[71] C. Croux,et al. Unveiling the Relationship between the Transaction Timing, Spending and Dropout Behavior of Customers , 2014 .
[72] LEO GUELMAN,et al. Uplift Random Forests , 2015, Cybern. Syst..
[73] W. Reinartz,et al. Balancing Acquisition and Retention Resources to Maximize Customer Profitability , 2005 .
[74] Leo Guelman,et al. Random Forests for Uplift Modeling: An Insurance Customer Retention Case , 2012, MS.
[75] Pedro Ferreira,et al. Target the Ego or Target the Group: Evidence from a Randomized Experiment in Proactive Churn Management , 2018, Mark. Sci..
[76] Peter C. Verhoef,et al. The commercial use of segmentation and predictive modeling techniques for database marketing in the Netherlands , 2003, Decis. Support Syst..
[77] Rick L. Andrews,et al. An Empirical Comparison of Logit Choice Models with Discrete versus Continuous Representations of Heterogeneity , 2002 .
[78] Sanjog Misra,et al. Heterogeneous Treatment Effects and Optimal Targeting Policy Evaluation , 2018 .
[79] Bart Baesens,et al. New insights into churn prediction in the telecommunication sector: A profit driven data mining approach , 2012, Eur. J. Oper. Res..
[80] Sunil Gupta,et al. Valuing customers , 2007 .
[81] V. Kumar,et al. Practice Prize Report - The Power of CLV: Managing Customer Lifetime Value at IBM , 2008, Mark. Sci..
[82] Foster J. Provost,et al. Decision-Centric Active Learning of Binary-Outcome Models , 2007, Inf. Syst. Res..
[83] D. Rubin. Estimating causal effects of treatments in randomized and nonrandomized studies. , 1974 .
[84] R. Winer. A Framework for Customer Relationship Management , 2001 .
[85] Peter S. Fader,et al. Customer-Base Valuation in a Contractual Setting: The Perils of Ignoring Heterogeneity , 2010, Mark. Sci..
[86] Bruce G. S. Hardie,et al. In Pursuit of Enhanced Customer Retention Management: Review, Key Issues, and Future Directions , 2017 .
[87] D. Collings,et al. Valuing customers , 2005 .
[88] Gary King,et al. Matching as Nonparametric Preprocessing for Reducing Model Dependence in Parametric Causal Inference , 2007, Political Analysis.
[89] Susan Athey,et al. Recursive partitioning for heterogeneous causal effects , 2015, Proceedings of the National Academy of Sciences.
[90] Peter Christoffersen,et al. Série Scientifique Scientific Series the Importance of the Loss Function in Option Valuation the Importance of the Loss Function in Option Valuation , 2022 .
[91] Jeffrey J. Harden,et al. Monte Carlo Simulation and Resampling Methods for Social Science , 2013 .
[92] Dick R. Wittink,et al. Estimating and validating asymmetric heterogeneous loss functions applied to health care fund raising , 1996 .
[93] Peter S. Fader,et al. RFM and CLV: Using Iso-Value Curves for Customer Base Analysis , 2005 .
[94] Peter E. Rossi,et al. The Value of Purchase History Data in Target Marketing , 1996 .
[95] David A. Schweidel,et al. Incorporating Direct Marketing Activity into Latent Attrition Models , 2013, Mark. Sci..