3d face modeling system and method considering the individual's preferences for beauty

A 3D face-lifting system and a method thereof for satisfying a user's preference are provided to enable a user to select desired ideal models differently instead of completing an input on facial operation one time only, thereby obtaining another result of face-lifting. A storage stores face modeling data about 3D standard face models. A characteristic point abstraction unit(12) extracts feature points about an inputted 3D face model of a user. A measure unit(13) performs a measure for a form, proportion, and arrangement of the face model of the user. A model generating unit(14) produces a first ideal face model from the face modeling data. A comparator/analyzer(15) compares measured values of the first ideal face model and the user's face model to measure similarity. A transforming unit(17) reflects the user's second preference, and mixes the first ideal face model with the user's face model to generate a second ideal face model.