Live broadcast playback method and system for mobile multimedia broadcasting service, and mobile terminal

The invention discloses a live broadcast playback method and system for a mobile multimedia broadcasting service, and a mobile terminal. The method includes the steps that a live broadcast playback request entry is added in a service guide of a mobile multimedia broadcasting service platform; a live broadcast playback request issued to a live broadcast playback service platform by the mobile terminal via the live broadcast playback request entry is obtained; responding to the live broadcast playback request, the live broadcast playback service platform provides live broadcast playback service for the mobile terminal. By means of the technical scheme, the flexibility requirement of users can be met, and the value added service of mobile multimedia is enriched.