European Conference on Information Systems ( ECIS ) 5-15-2012 IDEA ASSESSMENT IN OPEN INNOVATION : A STATE OF PRACTICE

Open innovation has become a fruitful approach to increasing the potential of innovation in organisations. Similar to traditional innovation, an open innovation approach can be characterised in three phases; namely idea generation, idea assessment and idea implementation/diffusion. While the academic community has begun to provide initial guidance for improving the various stages of the open innovation process, still little is known about how organisations currently assess ideas once they are collected. The potentially vast quantity of ideas collected through an open innovation approach has limited benefits to an organisation that is not able to categorise and assess ideas. Accordingly, in this study we carry out an exploratory survey among 331 managers to obtain a better understanding of idea assessment in practice. Our findings show, among others, that organisations investing in information systems for idea management have a higher satisfaction with the effectiveness of idea assessment, which is, in turn, associated with higher satisfaction with the innovation process overall.

[1]  Thomas Lee Rodgers,et al.  Identifying Quality, Novel, and Creative Ideas: Constructs and Scales for Idea Evaluation , 2006, J. Assoc. Inf. Syst..

[2]  S. Sambrook,et al.  Towards a multidisciplinary definition of innovation , 2009 .

[3]  B. Skiera,et al.  Sourcing, Filtering, and Evaluating New Product Ideas: An Empirical Exploration of the Performance of Idea Markets , 2012 .

[4]  Peter A. Koen,et al.  Improving the Idea Screening Process within Organizations using Prediction Markets: A Theoretical Perspective , 2012 .

[5]  Marcel Bogers,et al.  Profiting from External Innovation: A Review of Research on Open Innovation , 2011 .

[6]  Stefan Hrastinski,et al.  A Review of Technologies for Open Innovation: Characteristics and Future Trends , 2010, 2010 43rd Hawaii International Conference on System Sciences.

[7]  Martin Spann,et al.  New Product Development 2.0: Preference Markets—How Scalable Securities Markets Identify Winning Product Concepts and Attributes* , 2010 .

[8]  Dean M. Schroeder,et al.  Ideas Are Free: How the Idea Revolution Is Liberating People and Transforming Organizations , 2004 .

[9]  Gregoris Mentzas,et al.  Collective intelligence for idea management with Internet-based information aggregation markets , 2009, Internet Res..

[10]  Norman May,et al.  An Idea Ontology for Innovation Management , 2009, Int. J. Semantic Web Inf. Syst..

[11]  Morten T. Hansen,et al.  The innovation value chain. , 2007, Harvard business review.

[12]  Christina Ann LaComb,et al.  The imagination market , 2007, Inf. Syst. Frontiers.

[13]  Juho Salminen,et al.  Collective Intelligence and Practice-Based Innovation: An Idea Evaluation Method Based on Collective Intelligence , 2012 .

[14]  Ulrich Lichtenthaler,et al.  Technology Transfer across Organizational Boundaries: Absorptive Capacity and Desorptive Capacity , 2010 .

[15]  Jan Marco Leimeister,et al.  Idea Evaluation Mechanisms for Collective Intelligence in Open Innovation Communities: Do Traders Outperform Raters? , 2011, ICIS.

[16]  Udo Lindemann,et al.  FACING THE OPEN INNOVATION DILEMMA – STRUCTURING INPUT AT THE COMPANY’S BORDER , 2011 .

[17]  D. Lei,et al.  Collaborative Innovation with Customers: A Review of the Literature and Suggestions for Future Research , 2012 .

[18]  O. Bjelland,et al.  An Inside View of IBM's 'Innovation Jam' , 2008 .

[19]  Bo Bergman,et al.  Managing ideas for the development of new products , 2002, Int. J. Technol. Manag..

[20]  Bruce C. Straits,et al.  Approaches to social research , 1993 .

[21]  Jan Marco Leimeister,et al.  Rating Scales for Collective Intelligence in Innovation Communities: Why Quick and Easy Decision Making Does Not Get it Right , 2010, ICIS.

[22]  Olivier Toubia,et al.  Adaptive Idea Screening Using Consumers , 2007 .

[23]  Yehuda Baruch,et al.  Response Rate in Academic Studies — A Comparative Analysis , 1999 .

[24]  Marta Indulska,et al.  Where are the ideas?: External idea acquisition , 2011 .

[25]  Jan Marco Leimeister,et al.  Does Collaboration among Participants Lead to Better Ideas in IT-Based Idea Competitions? An Empirical Investigation , 2010, 2010 43rd Hawaii International Conference on System Sciences.

[26]  U. Lichtenthaler.  OpenInnovation:rentDebates,andFutureDirections , 2011 .

[27]  K. Eisenhardt,et al.  Speeding Products to Market: Waiting Time to First Product Introduction in New Firms. , 1990 .

[28]  Betty Vandenbosch,et al.  Idea Management: A Systemic View , 2006 .

[29]  J. Marshall.  Open Innovation: The New Imperative for Creating and Profiting from Technology , 2004 .