A critical analysis of media discourse on information technology: preliminary results of a proposed method for critical discourse analysis

Since the 1980s, there has been a growing body of critical theory in information systems research. A central theoretical foundation of this research is Habermas’ theory of communicative action, which focuses on implications of speech and proposes general normative standards for communication. Habermas also places particular emphasis on the importance of the public sphere in a democratic society, critiquing the role of the media and other actors in shaping public discourse. While there has been growing emphasis on critical discourse analysis (CDA), there has been limited effort to systematically apply Habermas’ validity claims to empirical research. Moreover, while critical research in information systems has examined communication within the organizational context, public discourse on information technology has received little attention. The paper makes three primary contributions: (1) it responds to Habermas’ call for empirical research to ground and extend his theory of communication in every day critical practice; (2) it proposes an approach to applying Habermas’ theory of communication to CDA; and (3) it extends the reach of critical research in information systems beyond micro‐level organizational concerns and opens up to critical reflection and debate on the impact of systematically distorted communication about technology in the public sphere.