The Research of e-Commerce Site Evaluation Based on AHP and Cluster Analysis Means

We combined the status of our business e-commerce website with Its Evaluation of the type, analyzed that the traditional evaluation means is not suitable for e-commerce system of this new business model, put forward the principle based on subjective evaluation and objective evaluation, constructed the content and index system of e-commerce evaluation. Used the Delphi method with AHP to subjectively evaluated e-commerce website, combined AHP with cluster analysis objectively evaluated, proposed a more suitable content and e-commerce website evaluation index system under the current business environment, and thus make the analysis conclusions more objective and more scientific.