Behavioural Tracking on the Internet: A Technical Perspective

The main goal of this chapter is to present a state-of the-art of behavioural tracking on the Internet and to highlight some of the resulting potential privacy threats. This chapter is structured as follows: First section introduces the concept of behavioural tracking. The following sections describe how tracking is performed by web sites, location-based services and social networks, respectively. Final section presents some of the existing tracking-prevention solutions. Finally, the author concludes the report and proposes some recommendations.

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