How the public perceives the visual effects of timber harvesting: an evaluation of interest group preferences

A total of 25 scenes representing the five visual quality objectives in the US Department of Agriculture Forest Service visual management system were presented to 18 professional and public interest groups in western Montana. The results indicate that nearly all the groups have similar rank orderings of the scenes in terms of visual preference. However, the groups differ according to the absolute values of their ratings. Most groups were unable, in a statistical sense, to differentiate the scenic quality of areas in the preservation and retention visual quality objectives. Landscape architects tended to rate scenes in a way similar to professional forest management groups.