Moderating Focus Groups

Preface About This Book Guiding Principles of Moderating What You Need to Do Before the Focus Group What You Need to Do During the Focus Group Selecting the Moderator Personal Qualities of Moderators Roles of Moderators Problems Encountered by Moderators People Problems Assistant Moderator Responsibilities Taking Notes and Recording the Discussion The Rapid Focus Group Rate Yourself - Check Sheets for Moderating Improving Your Moderating Skills Teaching Others to Moderate