Relationship-Quality Judgment Model for Construction Project Procurement: A Conjoint Measurement

AbstractRelationship quality as a measure of working relationships in construction has been associated with four general attributes of trust, commitment, teamwork, and performance satisfaction. These attributes have been previously explored and identified within New Zealand construction sector. However, much ambiguity remains as to what are the values or preference of parties involved in construction project procurement and how the attributes are traded-off in real decision making processes. Basically how do the industry practitioners judge their relationship quality based on the four mentioned attributes. Data is collected from New Zealand industry practitioners through a conjoint full profile questionnaire technique. Via conjoint and cluster analysis a judgment model for relationship quality is extracted. The overall aggregate conjoint analysis suggests that performance satisfaction is the most important attribute in judging relationship quality in construction activities. The other three attributes als...

[1]  Peter Naudé,et al.  Judgmental modeling as a tool for analyzing market structure: An application in the plastics industry , 1995 .

[2]  Dale E. Zand Trust and Managerial Problem Solving , 1972 .

[3]  Albert P.C. Chan,et al.  Exploring Critical Success Factors for Partnering in Construction Projects , 2004 .

[4]  Ekambaram Palaneeswaran,et al.  Curing congenital construction industry disorders through relationally integrated supply chains , 2003 .

[5]  B. Orme Getting Started with Conjoint Analysis: Strategies for Product Design and Pricing Research , 2005 .

[6]  Lawrence A. Crosby,et al.  Relationship Quality in Services Selling: An Interpersonal Influence Perspective: , 1990 .

[7]  Naresh K. Malhotra,et al.  Marketing Research: An Applied Orientation , 1993 .

[8]  E. W. Larson,et al.  Partnering on construction projects: a study of the relationship between partnering activities and project success , 1997 .

[9]  Russel L. Thompson,et al.  A Meta-Analysis of Response Rates in Web- or Internet-Based Surveys , 2000 .

[10]  Max H. Bazerman,et al.  Negotiator cognition and rationality: A behavioral decision theory perspective , 1992 .

[11]  Lena E. Bygballe,et al.  Partnering relationships in construction: a literature review , 2010 .

[12]  Albert P.C. Chan,et al.  Partnering in Construction: Critical Study of Problems for Implementation , 2003 .

[13]  T. Yiu,et al.  Developing a Trust Inventory for Construction Contracting , 2011 .

[14]  Xianhai Meng,et al.  Assessment framework for construction supply chain relationships: Development and evaluation , 2010 .

[15]  Mark J. Garratt,et al.  Efficient Experimental Design with Marketing Research Applications , 1994 .

[16]  Wei Tong Chen,et al.  Critical success factors for construction partnering in Taiwan , 2007 .

[17]  Florence Yean Yng Ling,et al.  Effects of interpersonal relations on public sector construction contracts in Vietnam , 2012 .

[18]  A. Cox,et al.  ‘Fit for purpose’ contractual relations: determining a theoretical framework for construction projects , 1997 .

[19]  S. Swanson,et al.  The role of relationship quality in the stratification of vendors as perceived by customers , 1998 .

[20]  Hong Yan,et al.  A model for evaluating the applicability of partnering in construction , 2007 .

[21]  Vithala R. Rao,et al.  Conjoint Measurement- for Quantifying Judgmental Data , 1971 .

[22]  Frederick D. Lazar,et al.  Project Partnering: Improving the Likelihood of Win/Win Outcomes , 2000 .

[23]  John K. Butler,et al.  Behaviors, Trust, and Goal Achievement in a Win-Win Negotiating Role Play , 1995 .

[24]  S. Auty Using Conjoint Analysis in Industrial Marketing The Role of Judgment , 1995 .

[25]  T. Hennig-Thurau,et al.  The impact of customer satisfaction and relationship quality on customer retention: A critical reassessment and model development , 1997 .

[26]  Mohan M. Kumaraswamy,et al.  Constructing Relationally Integrated Teams , 2005 .

[27]  Mohan M. Kumaraswamy,et al.  Identifying the critical success factors for relationship management in PPP projects , 2014 .

[28]  Ik-Whan G. Kwon,et al.  Trust, commitment and relationships in supply chain management: a path analysis , 2005 .

[29]  M. Hoegl,et al.  Teamwork Quality and the Success of Innovative Projects , 2001 .

[30]  Shamil Naoum An overview into the concept of partnering , 2003 .

[31]  L. Schaupp,et al.  A CONJOINT ANALYSIS OF ONLINE CONSUMER SATISFACTION 1 , 2005 .

[32]  John A. Drexler,et al.  PARTNERING: WHY PROJECT OWNER-CONTRACTOR RELATIONSHIPS CHANGE , 2000 .

[33]  Rolph E. Anderson,et al.  Multivariate Data Analysis with Readings , 1979 .

[34]  Stephen Pryke,et al.  Construction Supply Chain Management , 2009 .

[35]  Mohan M. Kumaraswamy,et al.  Potential for Implementing Relational Contracting and Joint Risk Management , 2004 .

[36]  Sai On Cheung,et al.  How relational are construction contracts , 2006 .

[37]  Sarah Peace,et al.  Partnering in the Construction Industry , 2007 .

[38]  M. Bresnen,et al.  Partnering in construction: a critical review of issues, problems and dilemmas , 2000 .

[39]  A. Kadefors Trust in project relationships-inside the black box , 2004 .

[40]  P. Green,et al.  Conjoint Analysis in Consumer Research: Issues and Outlook , 1978 .

[41]  Stephen Pryke,et al.  Construction supply chain management : concepts and case studies , 2009 .

[42]  Patrick X.W. Zou,et al.  Drivers and barriers to adopting relational contracting practices in public projects: Comparative study of Beijing and Sydney , 2014 .

[43]  S. Addelman Orthogonal Main-Effect Plans for Asymmetrical Factorial Experiments , 1962 .

[44]  Albert P.C. Chan,et al.  Defining relational contracting from the Wittgenstein family-resemblance philosophy , 2012 .

[45]  Leonhard E. Bernold,et al.  Success of Supplier Alliances for Capital Projects , 2005 .

[46]  Charles M. Schaninger,et al.  Removing response-style effects in attribute-determinance ratings to identify market segments , 1986 .

[47]  Sajeev Varki,et al.  Measuring the quality of relationships in consumer services: an empirical study , 2003 .

[48]  Amm Liu,et al.  Research Methods for Construction (3rd ed.) , 2008 .

[49]  Heng Li,et al.  Development of a conceptual model of construction partnering , 2001 .

[50]  Shannon K. Gilmartin,et al.  Assessing Response Rates and Nonresponse Bias in Web and Paper Surveys , 2003 .

[51]  J. Hair Multivariate data analysis : a global perspective , 2010 .

[52]  R. Bagozzi A Prospectus for Theory Construction in Marketing , 1984 .

[53]  P. Zou,et al.  Are relational contracting principles applicable to public construction projects , 2011 .

[54]  H. Smyth,et al.  Relationship management in the management of PFI/PPP projects in the UK , 2007 .

[55]  Attila Dikbas,et al.  An assessment of the applicability of partnering in the Turkish construction sector , 2002 .

[56]  F. Buttle,et al.  Assessing Relationship Quality , 2000 .

[57]  Mari Sako,et al.  Price, Quality and Trust: Inter-firm Relations in Britain and Japan , 1992 .

[58]  Sergei P. Kouchtch,et al.  Assessing relationship quality in four business‐to‐business markets , 2009 .

[59]  Mohan M. Kumaraswamy,et al.  Reconstructing Cultures for Relational Contracting , 2005 .

[60]  J. Steenkamp,et al.  The Effects of Supplier Fairness on Vulnerable Resellers , 1995 .

[61]  Xianhai Meng,et al.  Maturity Model for Supply Chain Relationships in Construction , 2011 .

[62]  Xianhai Meng,et al.  The effect of relationship management on project performance in construction , 2012 .

[63]  John B. Cullen,et al.  Success through commitment and trust: the soft side of strategic alliance management , 2000 .

[64]  David M. Shannon,et al.  A Comparison of Response Rate, Response Time, and Costs of Mail and Electronic Surveys , 2002 .