Study of Influencing Factors on Pricing in Mobile International Roaming Market

Firstly this paper presents the impact of switching cost in mobile international roaming market.Then,this paper,emphasizing modeling on the relationship between business volume and retail price of operators under non-cooperative game situation,acquires the best roaming price modeling in the oligopoly market.In the final part,influencing factors on roaming prices are graphical represented with MATLAB simulation and verified with realistic data.