Constructing a Global and Integral Model of Business Management Using a CBR System

Knowledge has become the most strategic resource in the new business environment. A case-based reasoning system, which incorporates a novel clustering and retrieval method, has been developed for identifying critical situations in business processes. The proposed method is based on a Cooperative Maximum Likelihood Hebbian Learning model, which can be used to categorize the necessities for the Acquisition, Transfer and Updating of Knowledge of the different departments of a firm. This technique is used as a tool to develop a part of a Global and Integral Model of business Management, which brings about a global improvement in the firm, adding value, flexibility and competitiveness. From this perspective, the model tries to generalise the hypothesis of organizational survival and competitiveness, so that the organisation that is able to identify, strengthen, and use key knowledge will reach a pole position.