'Arrivederci CIAO.com, Buongiorno Bing.com' - Electronic word-of-mouth (eWOM), antecedences and consequences
暂无分享,去创建一个
[1] P. Lazarsfeld,et al. 6. Katz, E. Personal Influence: The Part Played by People in the Flow of Mass Communications , 1956 .
[2] Robert M. Schindler,et al. Internet forums as influential sources of consumer information , 2001 .
[3] Ingoo Han,et al. The Effects of Consumer Knowledge on Message Processing of Electronic Word of Mouth via Online Consumer Reviews , 2008, ECIS.
[4] Linda S. Lotto. Qualitative Data Analysis: A Sourcebook of New Methods , 1986 .
[5] D. Cowles,et al. Interpersonal Communication and Personal Influence on the Internet: A Framework for Examining Online Word-of-Mouth , 2002 .
[6] J. Arndt. Role of Product-Related Conversations in the Diffusion of a New Product , 1967 .
[7] Lorin M. Hitt,et al. Self Selection and Information Role of Online Product Reviews , 2007, Inf. Syst. Res..
[8] R. Yin. Yin, Robert K., Case Study Research: Design and Methods, 2nd ed. Newbury Park, CA: Sage, 1994. , 1994 .
[9] P. Luarn,et al. Effect of Internet Book Reviews on Purchase intention: A Focus Group Study , 2005 .
[10] Gianfranco Walsh,et al. Electronic Word-of-Mouth: Motives for and Consequences of Reading Customer Articulations on the Internet , 2003, Int. J. Electron. Commer..
[11] John Hagel,et al. The real value of on-line communities , 1999 .
[12] B. Ratchford,et al. The Impact of the Internet on Information Search for Automobiles , 2003 .
[13] Jamie Burton,et al. Why do people read reviews posted on consumer-opinion portals? , 2010 .
[14] R. Yin. Case Study Research: Design and Methods , 1984 .
[15] David M. Boush,et al. Evaluating Negative Information in Online Consumer Discussions: From Qualitative Analysis to Signal Detection , 2002 .
[16] R. Goldsmith,et al. Measuring Motivations for Online Opinion Seeking , 2006 .
[17] Dwayne D. Gremler,et al. Electronic word-of-mouth via consumer-opinion platforms: What motivates consumers to articulate themselves on the Internet? , 2004 .
[18] Steve Edwards,et al. From the Guest Editor , 2006 .
[19] Bruce D. Gelb,et al. Adapting to "word of mouse" , 2002 .
[20] Jan Breitsohl,et al. E-business complaint management: perceptions and perspectives of online credibility , 2010, J. Enterp. Inf. Manag..
[21] Ronald E. Goldsmith,et al. Electronic Word-of-Mouth , 2008 .
[22] S. Sénécal,et al. The influence of online product recommendations on consumers' online choices , 2004 .
[23] U. Dholakia,et al. Coveted or Overlooked? The Psychology of Bidding for Comparable Listings in Digital Auctions , 2001 .
[24] Andrew J. Czaplewski,et al. eWOM: The impact of customer-to-customer online know-how exchange on customer value and loyalty , 2006 .
[25] P. Chatterjee,et al. Online Reviews: Do Consumers Use Them? , 2006 .