Replicating and Extending Research on Relations between Visual Aesthetics and Usability
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This paper describes a replication and extension of a study that found strong positive correlation between evaluation of a product's beauty and pre-use perceptions of its usability. The original study was conducted in Japan; its replication and extension took place in Israel. The extension involved mainly methodological improvements to the original study, which demonstrated the robustness of the original study's findings.
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