Common Definitions in Audio Branding Processes

Technical, business and artistic terminologies and user languages in the highly interdisciplinary domain of audio branding vary greatly depending on the groups involved. To minimise internal and external misconceptions on any level, the ABC_DJ project partners developed an internal terminology standard concerning music, business and advertising semantics is created, built upon professional usage of a range of specific terms. This document is the public version (v2.0) of the original D2.1 deliverable from March 2016.