Privacy vs Location Awareness

The usage of location information to adapt the applications to the current location and provide the user information that is relevant to the current situation is a fascinating concept. It is based on the fact that the relevance of the information is closely related to the location. Privacy of the location information is a very important question in combination with the location awareness. Failure to protect the privacy of the location information of the users can have enormous consequences, and even lead to an Orwellian society.