Improving Gameplay with Game Metrics and Player Metrics

Designing and developing video games is typically a long and demanding process. The overall aim of developing a game that is enjoyable and rewarding to play for everyone is a complex one due to the diversity of players who may potentially interact with the game. Understanding how players interact and behave during gameplay is of vital importance to developers. An accurate understanding of the gameplay experience during development can help identify and resolve any potential problem areas before release, leading to a better player experience and arguably, greater game review scores and sales. There are two main sources from which potentially useful data can be extracted: the video game (game metrics), and the player (player metrics).

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