Dynamic logo displaying system and method thereof

PURPOSE: A dynamic logo display system and a method thereof are provided to maximize an advertising or notifying effect for a specific event while increasing the discrimination of logo contents when the specific event occurs. CONSTITUTION: A frame setting unit(11) divides an area displaying logo contents about a network service provider into a main content area and a sub content area. A main content setting unit(12) sets default logo contents as main contents. A sub content setting unit(13) sets event logo contents as sub contents. A content output control unit(14) displays the main contents on the main content area and displays the sub contents on the sub content area. [Reference numerals] (11) Frame setting unit; (12) Main content setting unit; (13) Sub content setting unit; (14) Content output control unit; (20) Manager PC; (30) Item DB; (AA) Portable terminal;