Utilization of Reliability Measurements in Bayesian Inference: Models and Human Performance

A normative 2-stage model for incorporating reliability measurements of data-reporting sources in a Bayesian inference system is presented. An experiment required human subjects to make intuitive inferences about two hypotheses on the basis of sample data which were reported with a given reliability. When compared with the optimal model, subjects exhibited systematic errors in estimating the diagnostic impact of less than perfectly reliable data. Their responses reflected the use of specific nonoptimal heuristic strategies to process the information. A utility function was added to the normative model to illustrate how a best choice might be made from among potential data-gathering experiments whose costs increase with their reliabilities. Recommendations for using computer aids to enhance efficiency in inference systems are made