Spectrophotometry from 0.46 to 1.3 micron of the peculiar emission-line object V1016 Cyg is presented. The optical region displays a weak continuum underlying the rich emission-line spectrum detailed in past studies. The infrared spectrum consists of prominent emission lines of H I, He I, He II, forbidden Ni, O I, and forbidden S III overlying a strong stellar continuum. The latter displays bands at 0.94 micron and 1.13 micron characteristic of a late-type, oxygen-rich giant as well as an absorption at 1.05 micron which is due to VO. The presence of these molecular features indicates a spectral class of M6 or later for the cool secondary. The reddening of the secondary does not appear to be much different from that of the emission lines. Among the infrared emission features is the rarely seen permitted transition of neutral oxygen at 1.1287 micron. Its presence at a strength comparable to O I 8446 A, together with the absence of O I 13164 A, confirms the result of Strafella that the strong O I lines arise primarily from fluorescent excitation by Ly-beta. 62 refs.