Display processing method and display processing apparatus of search results

The invention discloses a display processing method and a display processing apparatus of search results. The display processing method includes searching according to keywords in a search request to obtain a search result when the search request sent by an authorized user is received, displaying search result records of the search result and displaying recommended instruction options according to the displayed search result records correspondingly, detecting whether the authorized user selects the recommended instruction options corresponding to one of the search result records, and if so, recording a prior corresponding relationship between the search result and the keywords; searching according to keywords in a search request to obtain a search result when the search request sent by an ordinary user is received, checking the search result records of the search result with the prior corresponding relationship with the keywords; and displaying the search result records of the search result and displaying the search result records of the search result with the prior corresponding relationship with the keywords in a prior mode. According to the display processing method and the display processing apparatus of the search results, the searching quality of the search results can be improved.