The Chain of Quality: Market Dominance Through Product Superiority

The Strategic Importance of Product Quality Principles of Quality Improvement Quality Costs, The Second Measure of Quality Improvement Marketing Aspects of Quality Design Aspects of Quality Incoming Inspection Purchased Items Inspection and Test in Manufacturing Manufacturing Quality Reliability and Product Liability Multifunctional Quality Improvement Programs Organizing and Planning for Quality Improvement The Role of Staff Managers System Quality Audits Wider Application of Quality Improvement Index.