Web and Big Data

For over 40 years, organization studies have examined human factors in physical workplaces and their influence on the ability of an individual to perform a task, or a set of tasks, alone or in collaboration with others. In a virtual marketplace, the crowd is typically volatile, its arrival and departure asynchronous, and its levels of attention and accuracy diverse. This has generated a wealth of new research ranging from studying workers’ fatigue in task completion to examining the role of motivation in task assignment. I will review such work and argue that we need a holistic view to take full advantage of human factors such as skills, expected wage and motivation, in improving the performance of a crowdsourcing platform. Experience on XXX Health such as Earth Health and Human Health Though Big Data

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