Attractiveness Analysis of European Tourist Cities

ABSTRACT Starting from the field work in seven European countries, the paper identify Europeans’ attitudes towards and preferences for European cities. The purpose here is to show whether a city’s tourist attraction is linked solely with a given holiday format (city-break; 1-2 night stay; short holiday; 3-4 night stay; long holiday; 8-night stay or longer) or not. The results helped in the interpretation of contemporary urban tourism flows in Europe, offering a broader vision of such flows and furnishing useful data for city strategic planning to boost competitiveness.