PDW : publication design workbook : a real-world design guide

"Publication Design Workbook" is packed with information regarding the ins and outs of publication design. The media featured includes magazines, literature systems, newsletters, exhibition catalogues, annual reports, newspapers, and retail catalogues. Both current and historical approaches are provided to give readers a complete background on design style, application, and techniques involved in creating effective publications. Readers will develop a clear understanding of publication design through a comprehensive and accessible workshop-style format. Fundamentals of form and content are included, along with diagrams to further textual understanding. This is the most complete book for designers on applied publication design principles combined with an awe-inspiring collection of the best work from around the world.