Excavating the Traditional Design Elements of Packaging Design

China have a so long history of more than 5000 years,and there is a very deep civilization. This great civilization helps us to deal with the art of package. In these abundant traditional design elements, we can divide them into visible element and invisible element. As we know, if we don't understand the traditional culture and the connotation of traditional art, we can not do the good design. So, the invisible element is more important for us. This article will discuss how to excavate the invisible element from two sides of history and traditional culture.