Logistique à rebours : Un portrait Nord-Américain

This article presents the history of the backward logistics concept and provides a definition and its associated profits, profits that exceed the only environmental benefits. In the background, the authors wish to demonstrate that the concept of reverse logistics is not only a response to environmental pressures from legislators and consumers but it is a way of improving the competitiveness of business by cutting costs or improving its customer service (Meyer, 1999) for example, by returning defective or unsold products (Rogers and Tibben-Lembke, 1998).

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